Creative Specifications

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BILLBOARD

Image Size: 526x250

Format: PSD, JPG, JPEG, PNG


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HALF PAGE

Image Size: 300x430

Format: PSD, JPG, JPEG, PNG

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SQUARE

Image Size: 300x80

Format: PSD, JPG, JPEG, PNG

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Best Practices

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Creative:

  • Simple, clear design highlighting the video player
  • Brand name or logo should be included

Copy: Calls out that the event is live to show urgency

CTA: Clear call to action, instructing the viewer on what to do next

  • Example: “Register Now” or “Watch Live”

Landing Page: It is best to redirect the viewer to a page where they can continue watching the live stream

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